Buy Women Built is a movement to mobilise consumers to buy from female-founded businesses by showcasing who they are and why buying from them is our quickest path to a stronger, fairer economy.

It’s an incredibly simple idea. Not everyone can invest in or mentor female founders but everyone can buy from them. By shining a light on women-built brands our movement brings choice to consumers who want to empower and support women, while inspiring future female entrepreneurs that they can do it too!

We’re a call-to-action to consumers. We can all aim to buy more from women-built brands and ultimately, help close the gender entrepreneurship gap. The campaign spotlights amazing women-built brands so consumers can vote with their wallets. By sharing their stories and showcasing their products, we are aiming to unleash women’s incredible untapped potential.

When you buy women-built, you not only support the incredible brands we already have, but also help the next generation dream bigger. And the bigger girls dream, the stronger and fairer our world will be.

As consumers we have the power to change the world. Our everyday purchasing decisions can change the face and shape of the economy and the society we live in. If we all shop more women-built brands, we can together unleash the powerful economic force and the enormous untapped contribution these businesses can make to our economy.

If we choose to buy more women-built brands, we’ll end up with more female entrepreneurs. Let’s use consumer spending power to get behind women-built businesses, inspire the next generation of female entrepreneurs, and build a stronger, fairer economy.